Tourism , Hospitality

Assignment childbeds: Unit 1 grant is do up of four tasks and you must complete all of them. You should write this subsidisation based on your own face. If you are not currently working in a travel or touristry scheme you should select another scheme with which you are familiar. figure sure you explain your choice of formation clearly at the start of your assignment. Unit 1 Assignment undertakings This assignment is do up of four tasks and you must complete all of them. shew the guidance notes carefully before you begin work. Task nonpareil home analysis (20%) Write a detailed stead analysis for a tourism or travel organisation of your choice. Your analysis must include the following elements:- a) Brief explanation of where your organisation fits within the structure of the travel and tourism dig up; b) Identification of the of import stakeholders and their interests; c) PESTLE analysis of the external macro instruction e nvironment in which the organisation operates; d) Identification of what you consider to be the main(prenominal) trade issues facing the organisation at the moment. Task two trade report (40%) Explain the current marketing scheme of your organisation. Your answer must address the following questions:- a) What segmentation, targeting and fixing strategies does your organisation use? Use the four segmentation criteria to sail the main segment which is being targeted. b) What is your organisations main product or service? Describe the product pass use of the concepts of core, facilitating, supporting and augmented products in your description. c) Which pricing strategies does your organisation use and why? d) How does your organisation promote itself? Which elements of the promotion mixing does it use and why? e) What is your organisations distribution schema? Why do y ou believe it has chosen this strategy? f) Discuss how effectivel y your organisation uses the three...If you ! want to get a full essay, order it on our website: BestEssayCheap.com

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