Sunday, October 13, 2019

Robert Frost :: essays research papers

Robert Frost, perhaps the greatest American poet of the twentieth century, has brought himself great recognition. Many critics have tried to find a faulty side to his writing, but they have had a difficult time because his writing "romanticizes the rural simplicity that he loved while probing into the mysteries of the universe (Estep 2)." Three areas of criticism covered are: a speaker's decision in choosing, a poem broken down into three sections, and Frost's use of metaphors and style in his writing. Born in San Francisco, but raised in New England, many of Robert Frost's poems are representations of his experiences in the northeastern parts of America. He was unsuccessful in college never earning his degree, and for several years he supported his family by tending to a farm his grandfather bought for him. In his spare time, Frost would read and write anything and everything. Discouraged by his unsuccessful life as a poet, he packed up his bags and moved to England. He co ntinued writing and published his first two books of poetry, which would gain him the recognition in America he had been in search of (ExpLit 1). One of Frost's most famous poems is "The Road Not Taken." This poem is about someone who comes to a fork in a path. One path is well beaten and treaded, while the other is less traveled and more difficult. Is the traveler happy with the decision he has made to take the road less traveled? Many critics think he may have had second thoughts. Magill's Survey of American Literature states that there are many contradictions throughout the poem, "†¦He seems to contradict his own judgment. The poet appears to imply that the decision is based on evidence that is, or comes close to being an allusion" (Magill 64).The tone of the stanza and the title of the poem suggest that the traveler may be regretting his choice because by making a choice to do one thing you have to give up the opportunity to do another (Magill 74). " ;I kept the first for another day! I shall be telling this with a sigh." Discovering Authors Modules agrees with other critics. "Is he truly happy with his choice?" The traveler doesn't ever directly say he was happy with his choice, so is he satisfied? In the poem it states, "†¦and that has made all the difference," but has it made all the difference in a positive way (DAM 2).

Saturday, October 12, 2019

Hazing Essay -- Essays Papers

Hazing Hazing is one of the fastest rising problems in America. "Hazing" has caused many deaths and psychological problems to its victims. Hazing humiliates, and degrades individuals. People have heard of hazing recently due to the deaths of many kids and teenagers. Hazing used to be thought of as harmless and was considered to be harmless pranks with college students in fraternities. Today, hazing is experienced by boys/men and girls/women in school groups, university organizations, athletic teams, the military, and other social and professional organizations. Hazing has grown to become a major social problem. Recent incidents have been documented in marching bands, religious cults, and other types of clubs. Reports of hazing activities in high schools are on the rise. Hazing is considered to be: physically abusive, hazardous, and/or sexually violating. While alcohol abuse is common in many types of hazing, there are other abusive techniques such as: yelling, swearing and insulting new members/rookies, forcing participants to wear embarrassing or humiliating attire in public, consumption of substances, physical beatings, binge drinking and drinking games, and sexual assault. Hazing is abused mostly at the University level. In the Alfred/NCAA survey of college athletes, hazing was defined as, "any activity expected of someone joining a group that humiliates, degrades, abuses or endangers, regardless of the person’s willingness to participate. This does not include activities such as rookies carrying the balls, team parties with community games, or going out with your teammates, unless an atmosphere of humiliation, degradation, abuse or danger arises." According to the survey, hazing is now looked at as someone in charge... ...orks Cited Clay, Gordon. Hazing. 5 April 2004. <http://www.menstuff.org/issues/byissue/hazing.html>. ESPN. Sports Hazing Incidents. 5 April 2004. <http://www.espn.go.com/otl/hazing/list.html>. Fierberg, Douglas E. Hazing: Know Your Real "Rights" of Passage. 5 April 2004. <http:// www.smcalaw.com/hazing/defpage1.htm>. Lycoming College. Anti Hazing Information. 5 April 2004. <http://www.lycoming.edu/stuprograms/anti-hazing.htm>. Nuwer, Hank. Unofficial Clearinghouse to Track Hazing Deaths and Incidents. 14 April 2004. http://www.hazing.hanknuwer.com. Social Psychology Doctor Program. Social Psychology. Course Home Page. Dept. of Psychology, Miami U. 5 April 2004. <http://www.units.muohio.edu/psybersite/groups/hazing.shtml>. University of Washington. Hazing. 5 April 2004. <http://www.washington.edu/students/handbook/hazing.html>.

Friday, October 11, 2019

Freedom: Meaning of Life and Br Essay

Freedom is often spoken of in what can be referred to as a â€Å"loose sense†. One country has more freedom than another; a twenty-one year old has more freedom than a fifteen year old, but what exactly does this word, which is so often flippantly used, mean? Or, if this conclusion cannot be reached, what does it not mean? For different people it may mean different things, but there has to be an equilibrium that can be reached in order to determine the meaning of freedom itself. In one form, freedom can mean that a person has â€Å"exemption from an obligation.†* If only the root (free) is looked at, it can be interpreted that one is â€Å"not under the control or power of another.†* However often the latter definition is used, it is also disagreed with, and for good reason: there is always a ruler, although the ruler may not necessarily be in the form of a person or group of persons. Take, for instance, the human body. It consists of basically three things, as far as ruling powers are concerned: prudence, will, and raw appetite. Raw appetite can be looked at as what we have without reason, will is what can control raw appetite (or desires that we have without reason), and prudence is that which provides a choice between will and raw appetite. Prudence has the ability to choose between the two options. This is just one example of how a ruler must always exist, although it may not have a physical form. Taking this into consideration, the meaning of freedom can further be explored. Perhaps it can be defined as having the liberty to choose who/what the ruler is to be. For, since nothing can exist without having some form of rule, if people are not permitted to choose what the ruling factor is, then that would not be considered having freedom. Through this, it can be concluded that freedom, possibly, is not simply the ability to be able to do whatever it is that you want, and it is not simply being liberated from the power of another. It can also be concluded that one of the definitions of freedom could possibly be the liberty to choose the ruler. However, it is possible that it is unfeasible to ever obtain the exact definition of freedom.

Thursday, October 10, 2019

Operational Management Theory of Constraints Essay

The theory of constraints is a management philosophy which was developed by Goldratt in 1986.   It is based on identifying the limiting factors/constraints in a system which may hinder it from achieving its intended goals.   It states that for such a system to improve, the constraint must be identified and dealt with accordingly. Question one. The major cause of the backlog at the BCMC MRI clinic is due to the low productivity of the MR machine and the heavy overtime schedule which strains the MR technologist and leads to scanning of lesser patients per hour.   Although the machine is designed to make one scan per hour, it is not meeting this target due to various limiting factors such as poor communication between the patient and the hospital scan-scheduling department which has led to booking and overbooking of patients at the wrong times.   This has resulted in the clinic having too many patients which it is unable to handle. Question two. The major problem of this process lies in the clinic’s scheduling department which makes so many mistakes when booking the appointments for the patients’ scanning.   This system unlike previous MRI providers does not handle the scheduling leaving all the workload to the scheduling department and this has proved to be quite hectic for them. Question three. According to the radiology department manager, the clinic should consider hiring another MR technologist to ease the pressure on the present technologist and improve the lead-time.   In addition, the clinic should consider introducing another shift may be in the early hours of the evening in order to ensure that more patients are attended to per day. In addition to the above recommendation, as Kevin and/or David i would recommend that more incentives be given to Jeff the MR technologist for every extra time he puts in.   This would motivate him to work more thus maximizing the number of scans he performs per day and it will help a great deal in reducing the backlog.

Wednesday, October 9, 2019

How Does Internet Marketing Communication Differ?

1) How does internet marketing communication differ from traditional marketing communication? Internet marketing differs significantly from conventional marketing communications because of the digital medium used for communications. The internet and other digital media such as digital television and mobile phones enable new forms of interaction and new models for information exchange. A useful summary of the difference between theses new media and traditional media has been developed by McDonalds and Wilson they describe the 6 I’s of the e-marketing mix.The 6 I’s are useful since they highlight factors that apply to practical aspects of the internet marketing such as personalization direct response and marketing research but also strategic issues of industry restructuring and integrated channels communications. (Imran RT, 2010) * Interactivity (from push to pull) * Intelligence (market research) * Individualization (mass customization & personalization) * Integration (i nbound & outbound communications) * Industry restructuring (intermediation, disintermediation) * Independence of location (global ubiquity)Interactive marketing promotes a two way communication as compared to traditional marketing, which is usually ruled by one way communication. The difference between interactive marketing and traditional marketing are Push and pull marketing strategy. Traditional marketing strategies were based on a â€Å"push† methodology where managers were literally pushing the products onto the customers. (www. ctsocialmediaconsultant. com). Difference between internet marketing, particularly the Internet, is predominantly a ‘pull’ technology, the customer having initiated the visit to the web site.This may lead to subsequent push activities, such as sending e-mails to people who have registered their interest on the site, but the initial communication is a pull event. (www2. accaglobal. com) Interactivity is a significant feature of the ne w media, allowing a long-term dialogue to develop between the customer and the supplier. In the context of the web site, this is likely to be through e-mails, providing the customer with information and special offers for their areas of specific interest.To initiate this dialogue the web site must capture information such as e-mail address, name, age, gender and areas of interest. Example of AEC company site only collects such information for people who wish to view downloadable study material. This is too restrictive and it will probably exclude all the potential CPD customers. AEC needs to consider ways of making it easier and worthwhile for visitors to the site to register their details. There is no evidence of AEC contemplating the potential use of interactive digital TV or mobile phones to establish long-term dialogues with their customers. www2. accaglobal. com) Intelligence has also been a key feature of the internet marketing, allowing the relatively cheap collection of mark eting research data about customers’ requirements. This is routinely available from web logs and these logs need to be viewed and analyzed using appropriate software. This type of analysis is rarely available in the traditional marketing. For example, AEC does not know how often their training course catalogue is accessed and which pages are looked at. It only knows which training courses are eventually bought.With the internet marketing the company is able to see which services and products are accessed and also to measure how many of these are turned into actual sales. This conversion rate may be an important source of information. For example, why are certain web pages often visited but few sales result is it a problem with the web page? Is it a problem with the product? An understanding of visit patterns allows the organization to focus on particular products and services. This analysis should already be available to AEC but there is no evidence that it uses it or is even aware of it. www2. accaglobal. com) Internet marketing also permits the marketing to be individualized, geared to a particular market segment, company or individual person. In the context of AEC this individualization could be achieved in at least two ways to reflect clear market segmentation. AEC has recently won a contract to supply professional accountancy training to a global accounting company. All students working for this company will now be trained by AEC in one of its worldwide centers. At present this company and its students will be served hrough a generic web site. However, the flexibility of the new media means that a site could be developed specifically for this requirement. The whole site would be geared, and branded, towards the requirements of the global 21 accounting company. Information that is irrelevant to that customer, such as CPD, would not appear on the site. This individualized approach should strengthen the relationship with the customer. Similarly, indiv iduals may have their own access customized as a result of the profile that they have entered.So, for example, if they have already stated that they are currently sitting the professional stage of an examination scheme then only information relevant to that stage will be presented to them when they log in. This is an example of the principle of mass customization that was only available in a limited form in the traditional media. AEC does not exploit this at present, but uses a generic web site that looks and feels the same, whoever the user is. (www2. accaglobal. com) Finally, internet marketing provides independence of location allowing the company to move into geographical areas that would have been unreachable before.The Internet effectively provides a worldwide market that is open 24 hours per day, seven days per week. It is difficult to think of any traditional marketing which would have permitted this global reach so cheaply. Furthermore, the web site might also omit the actu al physical location of the company because there is no requirement for information to be physically sent to an address. It should also be impossible for the potential customer to gauge the size of the supplying company. AEC has exploited this to some extent as it serves a world-wide market from no clear geographical centre.However, the absence of on-line course booking means that certain physical contact details have to be provided and these might undermine the global perspective. (www2. accaglobal. com) Online marketing integrates creative and technical aspects of the internet. One can put his presence online with interactivity having proper attention to their services and products. Online marketing is not just ‘having a website' or ‘building a website' or ‘promoting a website'. Online marketing is different from off-line marketing, following characteristics differentiate them:One-to-one versus one-to-many One-to-one versus one-to-many approach, the targeted user is typically browsing the Internet on their own, and the marketing messages reach them personally. This can be very clearly seen in search marketing, where the users find advertisements targeted to specific keywords that the users asked for (www. homeimprovementsmarketing. com). In Traditional marketing, the medium allows for only one way communication. The same marketing content is used for suppliers as well as customers mostly.On the other hand when the medium is internet, the model allows for many to many marketing communications. When internet is used as a medium, the customers and companies can interact with the medium directly as well as the other customers and companies. The customers can further add to the medium and be a part of the marketing. The communication using such a model is not just from sender to receiver but in all possible directions. Traditional push communications are one-to-many, from one company to many customers, often the same message to different segment and often poorly targeted.With digital media one-to-same reaching a niche or micro-segment becomes more practical e-marketers can afford to tailor and target their message to different segment through providing different site content or e-mail for different audiences through mass customization and personalization. Potentially digital media provide a one-to-many communication from company to customer rather than one-to-many communication from company to customer that is traditional in marketing using the mass media, such as newspapers or television. (Chaffey, Johnston page 351) Customers can compare onlineInternet marketing allows businesses as well as the customers to co create a highly effective network worldwide, and dramatically increase the client trafficking. Compared traditional marketing communication, the Internet marketing makes it easier for buyers to compare two items side-by-side (online-business-journey. com). Before making a purchase, today’s customers can get complete the detailed of product information, the products information are very details stated on the web as compared to the retail store, the salesperson will not remember all the details about the products.It is easy for the customers to have the information on the internet. They do not need to go to the store just for searching for the product details. Inventory is the level of stocks, this is for the customers who just want to view the product, and they will not buy instantly. For the order status which means â€Å"active orders† are orders which you paid for, whether still in processing or previously sent out (support. chinavasion. com). This facility cannot be offered in offline marketing because in offline marketing the buyer would have to go to the shop and buy the things physically.Online marketing saves unnecessary transport expenses and saves time too. (www. dwsmg. com) Get the feedback of your target market in a snap Another communication of internet marketing is that you can get the feedback of your target market in a snap. They can comment and ask questions about your post real quick. That way, you can communicate with your customers faster and the sooner that you convince them to purchase the product or service that you are promoting, the better. What is amazing about internet marketing is that it can be very interactive.When you air a commercial, you need to conduct a survey to find out what your audience has to say about it. Online, it is so much simpler because you can skip the survey procedure and still get an honest feedback anyway. Never underestimate the marketing power of word of mouth. Traditionally, it was said to be even more effective than actually launching an advertisement. That is because people would rather hear a recommendation from a friend or someone who has used the product rather than an advertiser. www. techie-buzz. com) Demographics targeting versus behavioral targeting Off-line marketers typically segment their mar kets according to age group, sex, geography, and other general factors. Online marketers have the luxury of targeting by activity. This is a deeper form of targeting, since the advertiser knows that the target audience is people who do a certain activity instead of just expecting that a certain group of people will like their new product or service (www. homeimprovementsmarketing. com).The  internal  characteristics  of  the  internet  marketing  makes  it  very  different  from traditional marketing , for an example  the  information can be transferred easily, it can be addressed directly, constant availability, integration, flexibility, individuality, interactivity, all these factors that are inherent for internet marketing can be used by companies to shape customer relationships When the traditional marketing tools are used the flow of information is not easy and the customer as well as the companies have to follow some proper channels.Consistency, valid ity and access to information are necessary in marketing which the traditional marketing channel often lacks (Sundas48, 2011) Since exposure, response and overall efficiency of Internet media is easy to track compared to traditional â€Å"off-line† media, through the use of web analytics for instance, Internet marketing can offer a greater sense of accountability for advertisers. Marketers and their clients are becoming aware of the need to measure the collaborative effects of marketing References Chaffey, Johnston, 2006.Internet marketing strategy, implementation and pratice 3th edition, Prentice Hall Difference Between Online and Offline Marketing, (2008), Available from: http://www. dwsmg. com/difference-between-online-and-offline-marketing. html [Accessed on 27 June 2011] Is  Online Marketing More  Effective  for  Organizations  Today  (page 22) by Sundas48, (2011) Available from: http://www. scribd. com/doc/54220673/18/Communication [Accessed on 27 June 2011] Professional Level – Essentials Module, Paper P3, (2008) Business Analysis Available from: http://www2. ccaglobal. com/pubs/students/acca/exams/p3/past_papers/p3_2008_jun_a. pdf (page 21) [Accessed on 27 June 2011] How does internet marketing communication differ from traditional marketing communication? By Imran, (2011), Available from: http://revolutionary-technologies. com/blog/web-marketing/how-does-internet-marketing-communication-differ-from-traditional-marketing-communication/ [Accessed on 23 June 2011] Internet Marketing, (2008), Available from: http://homeimprovementsmarketing. com/Internet-Marketing. tm [Accessed on 27 June 2011] Advantages And Disadvantages Of Shopping Online, (2011), Available from: http://online-business-journey. com/blog/internet/advantages-and-disadvantages-of-shopping-online/ [Accessed on 23June 2011] The Advantages of Internet Marketing Over Traditional Marketing by Guest, (2011), Available from: http://techie-buzz. com/discussions/internet- marketing-vs-tv-radio. html [Accessed on 21 June 2011] How is Interactive marketing Different from Traditional marketing? 2011), Available from: http://www. ctsocialmediaconsultant. com/ct-social-media-marketing/how-is-interactive-marketing-different-from-traditional-marketing [Accessed on 24 June 2011] What Does My Order Status Mean, (2010), Available from: http://support. chinavasion. com/index. php? _m=knowledgebase&_a=viewarticle&kbarticleid=127[Accessed on 19 June 2011] Is  Online Marketing More  Effective  for  Organizations  Today  (page 22) by Sundas48, (2011) http://www. scribd. com/doc/54220673/18/Communication

Pakistan International Airlines Case Study Example | Topics and Well Written Essays - 3500 words

Pakistan International Airlines - Case Study Example This report aims to research the main reasons behind the customer service issues in PIA that have been a constant source of not satisfying customers properly. Having traveled by PIA more than once, I have myself been subject to a few customer service issues, the details of which will be presented later on in the paper. The research discusses some of the concepts in literature pertaining to customer service standards and links them to PIA's existing standards; and analyses the areas where there is a gap between the two. In the fast-paced world of today where technology is the dominant factor, it is essential for businesses to retain their customers in order to grow and expand. PIA, however, has not been emphasizing upon this idea until late. The attitude of PIA, at least on the forefront, leads its customers to think otherwise. The purpose of this research paper is to identify the customer service issues faced by PIA customers while traveling by the airline. It is important for the PIA management to realize and focus on the specific issues that have been a regular factor in causing negative perception of PIA in the minds of its consumers (Anthony, Steven & Quinn, 2009). It is necessary for PIA to identify these issues and establish ranks; and accordingly identify the most important issues that are the biggest contributors to negative customer satisfaction. Only then can PIA modify its operations in terms of better training and address the issues in order to generate higher positive reviews from customers. The research will focus entirely on the customer perspective and will seek to identify the root causes, according to them of the problems that they face when travelling by PIA. Research Question The research question for this paper should focus on the customer and their feelings regarding PIA service. Thus the research question is: "What are the most important issues causing the greatest disappointment amongst the international customers of Pakistan International Airlines" The paper is focused on identifying the issues of international passengers since it is not possible to include the views of domestic passengers for the scope of this study. Furthermore, the airline industry has become highly symmetrical in that the domestic and international services do not have much of a difference. Issues identified in the international arena will also be present, to a certain extent, in the domestic travel. Thus, it is important to address international issues and identify the root causes of these issues so that they can be addressed. Marketing experts would advise a research question aimed at getting the most out of the customer regarding the root causes of the problems rather than the problems itself (Etzel, Walker, Walker & Stanton, 2000). Thus the research question will be accompanied with a survey aimed at finding out root

Monday, October 7, 2019

Cash for Grades Research Project Essay Example | Topics and Well Written Essays - 1500 words

Cash for Grades Research Project - Essay Example Long-term, cash for grades programs are not effective and do not produce the desired educational outcomes which schools hope they will. â€Å"Paying students to behave is totally immoral. How will kids react when the money stops?† (Gill and Lam, 7). This is a good point which reinforces the idea that these programs are not effective long-term. Local high school and university budgets are strained, especially during times of economic difficulty, therefore supporting these programs indefinitely would not be possible from the budget viewpoint. There is bound to be an emotional reaction in students when these programs can no longer be supported which could actually de-motivate students to learn. Therefore, short-term they definitely can motivate students to achieve higher test scores or to absorb class materials, however long-term there are too many potential negative outcomes. These would be expensive programs, especially if, short-term, these programs motivated students to achieve very high grades so that a higher percentage of students achieved A grades. The end result of ending these programs due to budget problems could cause serious academic learning problems with students who had become accustomed to this added incentive. On a different note, the achievement gap between rich and poor students exists because of the quality of life differences for each socio-economic group. In psychology, Abraham Maslow identified a hierarchy of needs, common needs shared by all people in society, which identify physiological needs as the most primary (Weiten and Lloyd, 2005). Physiological needs include shelter, clothing, food and other basic life essentials. Maslow offers that people cannot achieve any greater contribution to becoming a better member of society until these basic needs are satisfied. People with higher economic means do not concern themselves as much with